The core goals of the campaign include:

1. Increasing community awareness of the pet overpopulation problem

2. Demonstrating the impact spaying/neutering can have on both pets and people

3. Spurring citizens to take action to spay/neuter their own pets

Every year, Animal Services receives thousands of animals that are not spayed or neutered. This cycle of breeding by unsterilized animals strains the capacity of Animal Services and causes needless suffering for the unwanted puppies and kittens that result from it.

During this groundbreaking year-long campaign, Animal Services will work to ensure citizens learn about the benefits of spaying or neutering their pets--happier, better behaved animals, a safer community and reduced animal suffering--in order to encourage increased participation in spay/neuter programs like ours. We also will give the public many opportunities to take advantage of the spay/neuter services available to them, either by visiting our Spay/Neuter Clinic at 2769 Conroy Road or by taking advantage of our Mobile Spay/Neuter Clinic, which is out in the community serving citizens multiple times each week.

We are taking multiple approaches to get the word out and drive increased awareness of spay/neuter:

• Billboards are now up throughout Orange County, courtesy of ClearChannel Communications
• Postcards are being sent to targeted communities prior to the Mobile Clinic visiting their areas
• Advertising is running in several community newspapers
• Outreach to community organizations such as churches, schools, libraries and other groups is underway

We are available to talk to your organization about the "I Double Dog Dare You" Campaign. Schedule a speaker today by calling 407-254-9150.